Naming and Collateral Design
Christopher’s Fine Catering came to Baker Street looking for a brand identity that would reflect their culinary aesthetic and commitment to organic, locally-grown food. The company was growing rapidly, taking on catering services for Salesforce and Google, along with their private event services. Baker Street not only created a new brand identity, we suggested a whole new name, Christophers Kitchen, and a fresh new brand story. The new logo, website, and identity system brought a new level of story, taste and quality to a brand that is all about taste and quality.