Honda Is Family Campaign - Baker Street
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Baker Street

A decade of discovery for our NorCal Honda client led us to a bold and genuine statement: if you are looking for the perfect car for Northern California families, just ask anyone who owns a Honda. The confidence to defer the recommendation to the people who actually drive the car rings the perfect tone in this reviewer obsessed day and age. And reminding folks that family is the reason to get the most reliable car on the road brings authentic emotion to these stories.

Neighborhood Pride :41

An entire neighborhood reminisces as a 16-year-old embarks on her first solo drive down the street where everyone helped raise her.

Father and Son :30

An epic road trip turns into a 15-year-long tradition. And the Honda Accord is always there. But blink and you’ll miss it.

Winning on the Road :30

A team of undersized basketball players gain a competitive edge from the superior sound system of a Honda Pilot.

Save the World :30

This is Susan. Susan really, really, really, really cares about the environment. Which is why Susan drives a Honda Insight Hybrid.

In-Dearlership Posters